WWE issued the following today:
WWEยฎ NAMES JULIA JENSEN VICE PRESIDENT, BRAND
STAMFORD, Conn., June 6, 2016 โ WWE (NYSE: WWE) today announced the appointment of Julia Jensen as Vice President, Brand. Jensen, a global brands and communications executive with more than 20 years of experience, will report directly to WWE Chief Brand Officer Stephanie McMahon.
As Vice President, Brand, Jensen will work across WWEโs business units to help drive revenue and further enhance the companyโs brand reputation among key constituencies including advertisers, business partners, media and investors.
Prior to WWE, Jensen spent more than 15 years at Mattel, most recently as Vice President of Global Brands Communications. In this role, she was responsible for overseeing global communications across all businesses and driving brand engagement and relevancy for iconic Mattel brands, including Barbie. Jensen also spent time as Mattelโs Vice President of International Communications where she oversaw a team across 34 markets, responsible for executing communications programs supporting Mattelโs businesses and corporate initiatives around the world.
Before Mattel, Jensenโs agency experience included Ketchum and Fleishman-Hillard, where she provided creative program development and created marketing, advertising and public relations campaigns for global brands including Clorox, Proctor & Gamble, Leviโs Jeans, Cabbage Patch Kids, Maxwell House and Celestial Seasonings.
Jensen holds a Bachelor of Arts degree from Syracuse University.
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